182: How Brands are bringing Regenerative Farming to the Masses

Regenerative Ag is doing some amazing things to help feed the planet and protect our environment. Some consumers have been going out of their way to support these farming practices as often as possible. The great news is that you might already be doing that with some of your favorite brands! Land to Market connects farmers with brands looking to support those farmers and ranchers focusing on regenerative practices. Land to Market has worked with brands like EPIC Provisions, UGG, Timberland, Honest Bison, New Balance, and many others.

My guest today is Wyatt Bell, a client success manager with Land to Market with a load of experience building bridges between producers and brands. In our chat, Wyatt and I will chat about how he gained interest in regenerative ag after his time in Portugal, how and why brands decided to work with regenerative farmers and ranchers, and how more consumer choice is a good thing.

Check out Land to Market at the links below:

Land to Market Website: https://www.landtomarket.com/

Land to Market Instagram: https://www.instagram.com/landtomarket/?hl=en

Land to Market LinkedIn: https://www.linkedin.com/company/land-to-market/

Savory Institute Website: https://savory.global/

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Show Notes:


What is Land to Market?

Examples of verified products? (Rep Provisions, Honest Bison, Epic, Timberland, UGG)

How does this help both farmers and consumers?

Does this help consumers know more about the products they are buying?

Verifying different regenerative farming practices

Consumers can vote with their dollar

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